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Aurics.AI

AI-Native GTM systems

Decision infrastructure

Decision Engine

Compare options against what matters, keep the evidence attached, and preserve the human decision.

How to use

Structure the comparison. Keep the judgment human.

  1. 1
    Frame

    Write the decision and options.

  2. 2
    Compare

    Set criteria, weights, scores, and evidence.

  3. 3
    Decide

    Review the recommendation and record the human call.

  4. 4
    Preserve

    Save locally or download a portable record.

Browser-local work

Portable backup

Start fromRecovering browser draft…

The decision changes; the structure does not. Define what matters, weight the priorities, compare the options, inspect the evidence and tradeoffs, then record the human call.

About the AI-visible positioning example: Illustrative reconstruction of a real positioning decision structure. The criteria and weighting reflect the historical framework; example scores, rationales, and evidence are synthetic.

Comparison matrix

One view of every criterion and option

1× is baseline influence; 2× counts twice as much. Any positive weight is allowed.

Criterion and descriptionWeight
Delete criterion
01
Weighted totalfull maximum denominator1×0 / 10 · 0%partial · 0% filled0 / 10 · 0%partial · 0% filled
Optional contextOption thesis and evidence summary

Option 1

Option 2

Final decision

Record the human decision

A complete decision record requires a named human to confirm the selected option and rationale. Working drafts can still be saved, reopened, and downloaded before then.

Prepared from the comparison

No recommendation is prepared until every score is entered. Blank remains unknown, not zero.

Decision source

Current weighted comparison + human judgment

The engine prepares a recommendation. Recording it is the human attestation.

Decision contextTradeoffs, assumptions, constraints, and review trigger
ExampleSee a recorded final decision
Decision
Which positioning should we lead with?
Selected option
AI-visible positioning
Recorded by
Example decision owner · VP Marketing
Source
Current weighted comparison + human judgment
Rationale
The option leads the completed comparison and best balances customer clarity with future visibility. The decision owner reviewed the evidence and accepted the implementation tradeoff.
Review trigger
Revisit after 10 customer interviews or 90 days.
Status
Recorded against the current comparison

Judgment stays human

The engine makes priorities and evidence inspectable. It does not verify sources, choose the strategy, or approve downstream messaging.

Clicking “Record final decision” marks this DecisionRecord as decided and adds the date, selected option, rationale, decision context, recorder, and a fingerprint tying the decision to the current comparison. It does not send or approve anything elsewhere. If the comparison or decision details change later, the recorded confirmation is invalidated.

Complete every score before recording the final decision.